Eqiom, a subsidiary of the Irish group CRH (Cement Roadstone Holdings), has chosen Sidetrade, the global leader in AI-powered Order-to-Cash solutions. This collaboration will support Eqiom in its transition to a more efficient, digitized process, delivering a better experience for its customers.

Eqiom is a major player in the building materials sector and has selected Sidetrade to complete the digital transformation of its Order-to-Cash processes. Eqiom is established in France and Luxembourg. 

Thanks to Sidetrade, this subsidiary of the Irish group CRH (Cement Roadstone Holdings) will benefit from real time analysis of its business activities, enabling its sales and finance teams to make more informed decisions and improve the quality of their customer relations. Sidetrade’s artificial intelligence, Aimie, also provides recommendations based on a daily analysis of billions of inter-company transactions. These recommendations help Eqiom to anticipate payment behavior and assess customer risk, so it can deploy the best dunning strategies.

Accelerating and securing cash flow is crucial in today’s uncertain economic climate, where late payment and non-payment can lead to a difficult situation for companies. says Pascal Hildwein, CFO of Eqiom. By choosing Sidetrade and its AI technology, we are strengthening our digital leadership with immediate benefits in terms of instilling cash culture among our staff.

Sidetrade’s AI also intelligently automates Order-to-Cash processes, improving productivity and cash flow generation. This enables Eqiom to focus on higher value-added activities, while keeping its operations running smoothly.

Sidetrade is delighted to partner with with Eqiom and is committed to providing innovative solutions to support the company’s digital transformation. We are proud to support Eqiom in its transition to a more efficient digital process, says Jean-Claude Charpenet, VP Sales Europe at Sidetrade. We are convinced that our expertise in data analysis and artificial intelligence will make Eqiom even more competitive in the market.

Eqiom joins a number of international construction players who already rely on Sidetrade to simplify customer payments and continuously increase their Order-to-Cash efficiency.