SIDETRADE’S EXECUTIVE TEAM

A TBS business school graduate with sales experience (Bouygues Group, GE Capital), Olivier founded Sidetrade in 2000 and has been making a mark on the SaaS industry ever since with a market strategy that defies expectations.

As a charismatic leader, his sense of innovation has transformed the O2C landscape and established Sidetrade as a leader. But Olivier’s impact doesn’t stop there, as he supports new generations of tech entrepreneurs through the Seed4soft fund.

An ESCP business school graduate with two decades of experience in market strategy at Procter & Gamble and Microsoft, Carole maximizes business development, spearheads global alliances and plays a key role in M&A. Through data analysis, she fine-tunes decision-making and strengthens our competitiveness, acting as a driving force behind the Fusion 100 plan. Her appointment underscores Sidetrade’s ambitions to accelerate its growth.

Claire is a strategic revenue marketing leader with over two decades of experience across Europe and the US. Specializing in transforming global marketing organizations into growth engines, she leads Sidetrade’s Go-to-Market strategy as the company enters its next phase of expansion. As Chief Growth Marketing Officer, Claire leverages data to achieve tangible business results, with a consistent focus on exceeding pipeline targets.

A graduate of UPMC university, with ten years of experience in capital markets, and twenty years in SaaS, Christelle leads Sidetrade’s internal and external communications, including investor relations and CSR. A true agency at the service of reputation management, turning Sidetraders into brand ambassadors, promoting unity and strategic alignment, and amplifying our influence on a global scale.

Frédéric transitions from operations to HR. After 18 years as Chief Services Officer at Sidetrade, he leads Human Resources from 2026 with a mandate to realign the company’s capabilities to deliver on the O2C Intelligence 2030 plan. An expert in international deployments now focused on the talent required to execute them. Sidetrade’s AI transformation will be driven through HR before being reflected in the product.

After 10 years at Salesforce, where she led Customer Success for Southern Europe and then oversaw AI deployments across EMEA, Axelle de Faÿ joins the group as Chief Customer Experience Officer. Her mandate is to unify three historically separate functions, Professional Services, Customer Success, and Support, under an AI-augmented organization. She brings deep operational expertise, having structured these same functions at Sidetrade over 13 years

With solid experience in B2B credit management (Accenture and Verizon), Rob fronts Sidetrade’s product strategy, as well as client co-innovation and relationships with tech analysts. Involved in decisions on acquisitions and AI investments, his collaboration with Chief Technology Officer Mark Sheldon converts market trends into solutions, consolidating our leader status and creating value for Sidetrade and its clients.

Graduate from ISG, ESCLA business school, Paris, and Harvard business school, with thirty years’ experience in corporate finance at fast-growing international software vendors (such as SAP BusinessObjects), Philippe leads Sidetrade’s growth, maintains the optimization of financial resources, and directs M&A operations. As Corporate Social Responsibility ambassador, he ensures both the Group’s financial and non-financial soundness.

Graduating with honors from Nottingham Trent University, with twenty years of experience in AI and co-founder of BrightTarget, which was incorporated into Sidetrade, Mark leads R&D, data science and IT. His leadership and pragmatism position Sidetrade well ahead of its competitors. Engaged in external growth operations and working in tandem with Rob Harvey, he fosters a culture of innovation and technological excellence.

Graduate from CentraleSupélec and HEC business school, Paris, beginning his career in strategy consulting and distribution, followed by twenty years of entrepreneurship in SaaS solutions for businesses (including Amalto, since acquired by Sidetrade), Emmanuel is at the heart of the ongoing enhancement of customer satisfaction. He energizes growth, collaborating with all departments to expand Sidetrade’s global footprint.