Founder and CEO
Olivier founded Sidetrade in 2000. The internet bubble was about to burst, but Olivier saw the development potential of inter-company transactions. His answer was to provide businesses with Software as a Service (SaaS) that would simplify CRM and ensure commercial success. This was just the beginning of Sidetrade’s innovative service offering. Olivier quickly identified the power of the predictability of data hosted in Sidetrade’s independent cloud. A visionary, driven by his convictions, Olivier Novasque has worked energetically to develop Sidetrade’s business across Europe. Today, Sidetrade is a leader in Artificial Intelligence dedicated to B2B customer relations. A fervent supporter of innovation, Olivier is a former Board member of the Tech’in France software editors’ association. He also supports tech startups via the Seed4soft fund.
Olivier is a graduate of Toulouse Business School.