The Forrester Wave™: Predictive Marketing Analytics For B2B Marketers, is one of the most respected analyst report helping organizations make informed technology purchases.
In the edition published in Q2 2017, the report used 28 criteria to evaluate the 11 most significant marketing analytics providers.
Sidetrade’s BrightTarget solution was cited for their “straightforward, elegant UI and services that help customers focus on optimum segments and use cases”.
Read the complete Forrester report and gather key insights to choose the best solution for your business:
- Analysis on the use Artificial Intelligence solutions to drive your pipeline
- Complete evaluations of the 11 vendors selected, (current offering, strategy and market presence) including BrightTarget, a Sidetrade company
- An overview of the vendors trends and customers feedback
The Forrester Wave™ is copyrighted by Forrester Research, Inc. Forrester and Forrester Wave™ are trademarks of Forrester Research, Inc. The Forrester Wave™ is a graphical representation of Forrester’s call on a market and is plotted using a detailed spreadsheet with exposed scores, weightings, and comments. Forrester does not endorse any vendor, product, or service depicted in the Forrester Wave. Information is based on best available resources. Opinions reflect judgment at the time and are subject to change.