Kelly Brown is Chief Marketing Officer at Sidetrade. As CMO, Kelly leads a team of exceptional marketing professionals with a focus on delivering tangible business results that support Sidetrade’s aggressive growth strategy, foster opportunities with new and existing customers, and fuel market demand for Sidetrade’s innovative portfolio of cloud software to redefine customer engagement. Kelly brings more than 20 years of technology and marketing experience.
Prior to Sidetrade, Kelly led the European marketing organisation for Veeva Systems, a cloud software provider to the life sciences industry. At Veeva, Kelly managed all aspects of marketing for the European business, including lead generation, digital marketing, events management, communications, and product marketing.
With strengths in writing and messaging, Kelly started her vendor-side marketing career with EMC Corp., holding a number of product marketing positions in both the United States and Europe. Earlier in her career, Kelly was both an industry analyst and high-tech journalist.
Kelly holds a dual bachelor of arts degree in journalism and political science from the University of Massachusetts, Amherst and an MBA from Bentley University.